So the first logo that needs to be redesigned in my mind would be the Sherwin Williams logo. The one thing that really gets to me is the fact that they are trying to be a environment friendly company and their logo shows a paint can covering the globe. They need a logo that reflects their views and does not contradict their values.
The next logo that feels that it needs a little work would be the animal planet logo. This logo was redesigned not too long ago and I feel as though they took a step back. Their old logo featured a elephant and a globe, but the current logo only feature a word mark with the companies logo. Overall the logo needs to reflect the animal kingdom in more then just a textual design.
The last logo is by far one of the worst logos I have seen, the Shamwow logo. Now the company is a informercial based company and their logo does not necessarily need to be of super quality but this logo seems is if it was done in Microsoft word. From their website: "Shamwow washes, dries and polishes any surface. It's like a towel, chamois and sponge all in one! They are made in Germany from a revolutionary fabric that can absorb over 12X its weight in liquid."
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